Privacy Policy (APP)

This privacy policy applies to the GrowthARC app (hereby referred to as "Application") for mobile devices, created by Lifted s.r.o. (hereby referred to as "Service Provider") as a Commercial service. This service is intended for use "AS IS."

Information Collection and Use

The Application collects personal data when you download and use it. The categories of data collected may include:

• Your device's Internet Protocol (IP) address.
• The pages of the Application you visit, including the time and date of your visit and time spent on each page.
• The time spent using the Application overall.
• The operating system of your mobile device.
• Approximate geographical location (location services).

The Service Provider collects this data based on your consent or legitimate interest to provide and improve the Application. Explicit consent will be requested when processing sensitive personal data such as location.

Geolocation Services

The Service Provider may collect approximate location data for the following purposes:

• Personalized Content: To provide features such as personalized recommendations based on your location.
• Analytics and Performance: To aggregate and anonymize location data to improve Application performance.
• Third-Party Services: Periodically, anonymized location data may be transmitted to trusted third parties to enhance and optimize services.

The Application does not collect precise location data without explicit user consent.

Legal Basis for Data Processing

The Service Provider processes your personal data on the following legal bases:

• Performance of a contract: To provide the services offered by the Application.
• Consent: For processing sensitive personal data such as location or marketing communications.
• Legitimate interest: To improve the performance and functionality of the Application.

Third-Party Data Sharing

Aggregated, anonymized data may be shared with third-party service providers to assist in enhancing the Application. The following third-party services are used, each with their own Privacy Policies:

• Google Analytics for Firebase
• Firebase Crashlytics
• Firebase Remote Config

Users can opt out of third-party data sharing for analytics and marketing purposes by contacting us or using the options provided in the Application.

Cross-Border Data Transfers

Your personal data may be transferred outside the European Economic Area (EEA). The Service Provider ensures that all such transfers are conducted in compliance with applicable data protection laws using appropriate safeguards, such as Standard Contractual Clauses (SCCs).

User Rights (GDPR and CCPA)

Under GDPR and CCPA, you have the right to:

• Access the personal data held about you.
• Rectify any inaccuracies.
• Request deletion of your data.
• Restrict the processing of your data.
• Object to the processing of your data.
• Request data portability (where applicable).
• Opt-out of data selling (for California residents under CCPA).

To exercise these rights, contact us at contact@lifted.dev.

Data Retention

We will retain your personal data for as long as necessary to provide the Application's services and for a reasonable period thereafter. Data retention periods may vary depending on legal obligations or business needs but will not exceed 1 year after you cease using the Application.

Children’s Privacy

The Application does not address anyone under the age of 13. We comply with COPPA and GDPR and do not knowingly collect personal data from children under 13. If we discover that we have collected such data, it will be deleted immediately. Parents can contact us at contact@lifted.dev to ensure data deletion.

Security

We take the security of your data seriously and implement appropriate technical and organizational measures, including encryption, to protect it from unauthorized access, loss, or disclosure.

Cookies and Tracking Technologies

The Application uses cookies and similar tracking technologies to enhance user experience and analytics. You may manage your cookie preferences through the Application's settings.

Changes to the Privacy Policy

This Privacy Policy may be updated from time to time. We will notify you of any significant changes and, where required, obtain new consent for changes in data practices.

Contact Us

If you have questions about privacy or data use, contact us at contact@lifted.dev.

This privacy policy is effective as of 2024-09-09.